Ace Hardware issues official statement on 'Suntukan' event

Ace Hardware has issued an official statement on the viral but fictional "Suntukan" event slated on April 15 at its branch in SM City Lucena.

We appreciate the excitement created by the April 15 "Suntukan sa Ace Hardware" event that went viral on Facebook.

However, we do not encourage this type of digital publicity.

No such event was organized by Ace Hardware in SM City Lucena or any of our branches.

Thank you.

According to an FHM report, the "Suntukan sa Ace Hardware" event, which is set at 3 p.m. on that day, was "created by a Facebook page that has an NSFW name."

It is supposed to be "another avenue for 'patrician' humor, a form of amusement that borders on the utterly absurd and explicit," the website explained.

More than 60,000 Facebook users have clicked "going" to the fistfight event as of March 31. In fact, photos of fake tickets such as this one circulated on Facebook.

On April 1st, the page for the event was already unavailable.