Video: How to increase average time on site, decrease bounce rate

Increasing the average time your readers spend on your site is very important as it decreases bounce rate.

Bounce rate is an internet marketing term used in web traffic analysis which represents the percentage of visitors who enter the site and bounce or leave the site rather than continue viewing other pages within the same site.

A low bounce rate means increased number of page views and provides a greater chance for website visitors to see advertisements for higher income/revenue.

In this video, Kiesha from and Chris from come together to give you tips for keeping visitors on site for more than 3 minutes.