Infolinks redesigns blog

Infolinks, a leading provider of in-text advertising services (the double-underlined text ads on this site) has redesigned its blog. It wasn't much of a makeover though because only the looks—color and size—changed and the features are still the same.

New Infolinks
Infolinks' blog is now wider. The color is cool to the eyes and the header looks great. Nothing more, but its cool.

Talking about Infolinks. Some publishers say that the company is starting to behave like Adsense, Google's advertising arm. Adsense in the sense that it has become very strict, banning publisher accounts with no concrete reason.

The usual friendly approach is gone. Just a personal opinion: there must be something behind this.

Here's an email sent to me at the time when the results of the December 2010 Nursing Licensure Exam were released in mid-February. When traffic suddenly increased, Infolinks immediately emailed me this:
Dear *********,

This email is to notify you that recently our advertisers have complained about the validity of clicks and/or traffic coming from your site(s).

We receive these types of notifications in a variety of circumstances, including when a publisher buys low-quality traffic, places in-text ads in confusing locations, or engages in click fraud.

As you probably understand, we are obligated to comply with our advertisers requests and we are unable to provide feeds to publishers who do not meet their standards. Since we do appreciate your business, we would like to offer you the below steps which can eliminate these complaints:

1. Reconsider the sources from which you buy traffic for your site(s), if you do indeed buy traffic.

2. Ensure that your in-text links are double underlined (see http://blog.infolinks.com/2009/10/26/the-single-vs-double-underline-debate/)

3. Define a list of restricted keywords.

4. Make sure that all clicks on your website are genuine visitors clicks.

Please note – should we receive further complaints from our advertisers, we will have no choice but to close your Infolinks account. Therefore, making the necessary changes immediately is in your best interest.

Thank you for your help in maintaining a high-quality advertising environment on Infolinks.

Best regards,
The Infolinks Team
My reply was:
Gentlemen: Thank you for your email.

First of all I would like to make a clarification that I DO NOT BUY TRAFFIC. The sudden surge of traffic was brought by the release of the December 2010 Nurses Licensure Examination (NLE) results that has generated more than a million pageviews, and even more, todate. This will eventually subside in the coming weeks.

The links on my blogs are double-underlined eversince I joined Infolinks as member-publisher. I already have provided the support team on January 19, 2011 an initial list of preferred keywords. I would like to stress that I DO NOT ENGAGE IN CLICK FRAUD.

Infolinks has been the best ad network I've been affiliated with and I do not have any reason to break your trust.
In response to my reply, Infolinks sent me the following:
Dear *********,

Thank you for your reply.

Please note, that your account's activity will be monitored and reviewed closely by our system and staff. Any abnormal activity or fraudulent clicks on ads in your websites, regardless of their origins, will result in a permanent annulment of your Infolinks account.

Please contact us if you need further clarifications regarding this issue.

Have a lovely day.

Jamie M.
Account Executive
Frankly, I felt sad about it, because you know, when someone already has a doubt on you, everything will not be the same and it's not just right.

Anyway, I hope their system and staff will be able to precisely identify what they call `fraudulent´ clicks because as far as I'm concerned, “fraud” isn't in my vocabulary.