2010 Elections Allowed Ads and Poster Sizes

COMMISSION ON ELECTIONS (Comelec) promulgated on February 4, 2010 Resolution No. 8758 providing the rules and regulations implementing Republic Act No. 9006, otherwise known as the “Fair Election Practices Act.”

Here are the allowed tv and radio ads lengths as well as sizes of campaign materials - billboard, poster, streamer, tarp - for the May 2010 Philippine automated elections.


Stickers, pamphflets, fliers, cards among other printed materials:
  • Maximum of 8.5 inches wide and 14 inches long (8.5" x 14"), or standard long-sized bond paper
  • 2 feet by 3 feet (2' x 3')
Streamers announcing a public meeting:
  • 3 feet by 8 feet (3' x 8') which may be placed 5 days before the event and must be removed within 24 hours after the event.
Candidates running for national positions, for the whole duration of the campaign period, are only allowed to have:
  • 120 minutes for broadcast advertisements or elections propaganda in television;
  • 180 minutes to advertise in radio stations.
Candidates running for local positions are only allowed to have:
  • 60 minutes in television;
  • 90 minutes on radio.
The size of each common poster area shall not exceed the following dimensions:
  • For political parties and party-list groups, twelve by sixteen feet (12' x 16'), or its equivalent but not exceeding a total area of one hundred ninety two (192) square feet.
  • For independent candidates, four by six feet (4' x 6') or its equivalent but not exceeding a total area of twenty-four (24) square feet.
For advertisement in newspapers, the Comelec only allows one-fourth (1/4) page for broadsheets and one-half (1/2) page for tabloids. The print advertisement should only be published not more than three times a week per newspaper, magazine or other publication during the campaign period.

For their expenses, a candidate running for a national position, such as president, vice president and senator, is only allowed to spend P10 per voter; if he/she is under a political party, he/she has an additional P5 to spend. If the candidate is running on his own or independent, he/she can only spend P5 per voter.

Advertisement in the World Wide Web or the internet is still free for all, as there is no enabling law that prohibits candidates to advertise in cyberspace.