Revillame was quoted as commenting, “Ganyan ho ang hirap ng buhay ng tao...pinahanga mo ako Jan-Jan. ... Ibang klase ka Jan-Jan... (laughs). May luha pa iyan ha... kaya niya ginagawa 'yon para sa pamilya.”
Netizens in social networking sites Twitter, Facebook and on YouTube posted that the boy was apparently “distressed” and “humiliated” because he was crying while dancing.
The video got almost 300,000 hits on YouTube as of this posting.
A YouTube user even launched a campaign against Willing Willie and the host, “dblvrd” posted:
Please send an email to firstname.lastname@example.org if you want your name to be included. The more signatories we have, the more impact of our letter. Submission of the complaint letter tomorrow. We will target Comm on Human Rights, MTRCB, DSWD, KBP, Phil Assoc of National Advertisers (PANA), Office of Sen Pia as Head of Comm on Youth, Association of Accredited Advertising Agencies, Ateneo Human Rights Center and the Integrated Bar of the Philippines, etc.